Branding

Maiden Shanghai

MAIDEN SHANGHAI

We named and branded Maiden Shanghai and developed the marketing for the contemporary Chinese restaurant. From launch, the venue grew to generate AED 5.5 million in monthly revenue.

Inspired by the venue’s refined culinary offering and contemporary perspective on Chinese culture, the identity was designed to feel sophisticated, distinctive, and modern.

The result was a memorable hospitality brand that helped establish Maiden Shanghai as one of Dubai’s leading dining destinations.